February 9, 2006 Newsletter

MASS MEDIA DISTRIBUTION LLC
We are your Direct Connection to the Media !
12693 Tamiami Trail East, #222, Naples FL, 34113
www.massmediadistribution.com
Phone: 813-333-2723 Fax: 813-319-4530

 
 

Publicity Tips and Ideas Newsletter

 
 



RECENT SUCCESS STORIES

We have had a tremendous amount of success recently. We recently started posting customer comments at our web site. They can be seen here: www.massmediadistribution.com/Services.htm

Our most recent success stories include a press release that generated at least 7 newspaper articles and two radio interviews. We also had a web site that was mentioned in the Wall Street Journal, The Washington Post, and PC Today. We had NBC local news do a story about a web site the same day the site was launched. See our web site for links to these newspaper articles.


TIMELY AND UNIQUE STORIES ARE GETTING NOTICED

The stories that have received the most media attention have been timely and unique. Recently we have had some very boring businesses that got lots of media attention because there was one aspect of the business that was very unique and unusual. We have also had some businesses that were able to comment on hot topics in the news. If your business has anything to do with any current events or hot news, you should do a tie-in, comment on the news or make a timely prediction. See the resources section of our web site for press release ideas. We have a list of 64 ideas of what you can write a press release about.


EFFECTIVE PRESS RELEASES

The most effective press releases have been one page, concise, and include a photo or illustration. We allow our customers to include one photo in their press release for no extra charge. This works very well if you have a tangible product or an illustration to explain the product. We have even had customers include their logo in the press release. Newspapers often include a copy of this photo in their story. Make sure that you have a high resolution copy of the photo ready in case the media request one.


TWO TYPES OF PRESS RELEASE DISTRIBUTION COMPANIES

There are basically two types of press release distribution companies. First, there are services that post your press releases to web sites. The main benefit from using this type of service is search engine optimization. About 85% of the services fall into this category.

The second type of service distributes press releases directly to editors and journalists by email and fax. This is very effective because press releases are sent directly to journalists. It is also possible to target the media outlets that are most likely to pick up your story. This is the type of service that we provide.

It is important to decide if you are issuing press releases to help your position in search engines or to get your news seen in the media. If you want to see your company in the newspaper, magazine, TV or Radio, our service is the one to use.


TYPES OF BUSINESSES WE HAVE HELPED RECENTLY
Accounting, Advertising, Art, Authors, Business Opportunities, Cartoons, Candy Stores, Child Safety, Computer Hardware, Construction, E-Books, E-Commerce, Education, Entertainment, Environmental Products, Fitness Equipment, Financial, Fire Safety, Gifts, Health Clubs, Home Improvement, HVAC, Industry Reports, ISP's, Law Firms, Manufacturing, Motorcycles, Music, Non-Profits, Non-Profit Fundraisers, Novelty Items, Pet Products, Petroleum, Pharmacy / Other Medical, Physicians, Publicly Traded Company News, Real Estate, Retail, Software, Telecommunications, Trade Associations, Travel / Tourists, TV Documentaries, Video / Web Conferencing, Video Games / Gaming, Web site Hosting


FREE HELP NOW AVAILABLE BY PHONE

Do you need help coming up with ideas on how to get publicity for your business?
Do you need us to take a look at your press release?
Do you need us to explain the services we offer?
Give us a call at: 813-333-2723 M-F 9-5 EST.

 

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